Online Sales and Referral (OSR) is an end-to-end solution for Web-based customer acquisition.  OSR integrates Web-based order entry functions to the billing system. From home serviceability, through an easy-to-navigate product/bundle selection process, to an automated function that generates work orders directly in the billing system, customers can purchase triple-play services without ever talking to a customer service representative.

Our Web-based  selling process is augmented with a “viral” marketing solution that generates email solicitations from your current customers to their associates on behalf of your company.  The existing customer need only register for the referral program online, submit referrals for automated email solicitation, track the referral's response, and receive an alert when a referral turns into a sale.  Operators can track referral activity easily, configure payment rules (e.g., the referring customer receives a commission 3 months after installation if bills are paid on-time), audit commission credits before payment, and automate the payment of commission credits.  Unlike manual referral programs of the past, OSR provides an efficient way to automate B2B and B2C sales, and can be implemented to create a closed-loop referral system for partnering with customers to sell your services.

• An enterprise-wide sales solution for automating B2C and B2B sales channels
• May be implemented across multiple billing systems
• Configurable to operate across non-standard management divisions (down to the franchise level)
• Can be implemented within a local market without conflicting with existing corporate website initiatives
• Generates business 24 hours a day, 7 days a week, 365 days a year
• Provides all the tools necessary to manage a referral campaign
• Tracks partner sales activity and can be configured to track post-installation customer behavior to prevent low value churn sales common among other referral-based programs
• Integrates to CableLabs' Go2Broadband platform